Typically manually applied by moderators, but also sometimes algorithmic, a search engine penalty will typically simply pull you down the rankings and take you from the front page for certain key phrases. In the worst-case scenarios, however, your site may be taken from the search engine completely. If not dealt with quickly, this can have a long-lasting impact on your digital footprint and, subsequently, your business.
But these penalties will normally only be a short term set back and can in almost all cases be fixed within a short period of time. As part of our Google penalty removal service we perform extensive research into the background of the issue, both searching for any problems on your site, but also undertaking a full backlink audit to search for any connected sites that may be causing violations.
It may be a long-drawn, difficult process to complete alone, but instead choosing an ace team like ours that brings bags of experience to the table you will be back on the rankings in no time.