Case Studies

Real successes in increasing keyword rankings, driving organic traffic, and increasing conversions across a broad range of industries.

Our latest work

Last updated: July 2024

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Industry

Education (WordPress)

Challenge

This English Language school struggled with stagnating organic traffic and poor keyword rankings, making it difficult to attract students online despite offering a diverse range of courses.

Solution

We conducted a full SEO overhaul, including technical fixes, keyword optimisation, content restructuring, and a strategic link-building campaign. We also improved local SEO with targeted optimisations for London-based searches.

Result

Organic traffic increased by +120%. Keyword rankings improved, with several key terms reaching the first page of Google search results, including “English courses in London”. Local visibility in Central London grew with the school ranking in the top 3 for Google Maps searches.

🗓️ Nov. 2023 ⏳ 10 months 🏷️ Growth Plan

Industry

Beauty (Local)

Challenge

A small mobile hairdressing service faced low visibility in search results making it difficult to attract new clients in the competitive Essex and Hertfordshire areas. They needed to improve local search rankings to increase bookings.

Solution

We executed a tailored SEO strategy focusing on local SEO optimisation, keyword research for terms like “mobile hairdresser Essex” and “hair colouring Hertfordshire,” on-page improvements, and backlink building from local directories and beauty sites.

Result
  • Organic traffic grew by +185%.
  • Key local terms ranked on Google’s first page.
  • Increased local visibility led to a 40% rise in client inquiries and bookings.


🗓️ Jul. 2023 ⏳ 14 months 🏷️ Starter Plan

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Industry
E-Commerce (Shopify)
Challenge
This e-commerce store, specialising in potato-based edible greeting cards for dogs ranked well in their niche, but  struggled with ranking for broader search terms. They needed to attract dog owners unfamiliar with edible cards, while also targeting a competitive pet products market.
Solution
We developed a multi-faceted SEO strategy:
  1. Keyword Research & Optimisation: Focused on broader pet-related keywords like “unique dog gifts” to reach a wider audience.
  2. Content Strategy: Engaging blog content and category descriptions that highlighted the eco-friendly, pet-safe nature of the cards, while educating potential customers about the concept.
  3. Backlink Building: Secured backlinks from pet blogs, eco-friendly product websites, and online gift directories.
Result
  • Organic traffic increased by +620%.
  • Continued to rank on the first page for niche keywords and significantly increased keyword market-share of broad related terms.
  • Significant increase in sales, particularly from new customers unfamiliar with edible dog cards.

🗓️ Dec. 2023 ⏳ 10 months 🏷️ Scaling Plan
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Industry

B2B (WordPress)

Challenge

A leading UK installer of Automist® fire suppression systems struggled with low online visibility and poor rankings for industry-specific keywords, limiting their reach to potential clients across the UK. They also wanted to reach clients that were not familiar with their product.

Solution

We implemented a dual-focused SEO strategy:

  1. Keyword Optimisation: Targeted industry-specific terms like “Automist fire suppression UK” while also incorporating broader terms like “home fire safety systems” to reach a wider audience unfamiliar with the product.
  2. Content Strategy:  Designed to inform and improve awareness.
  3. Technical SEO: Addressed site performance issues and improved user experience.
  4. Backlink Building: Acquired links from fire safety, construction, and home improvement websites to increase domain authority.
Result
  • Organic traffic nearly tripled by +241%.
  • Ranked on the first page for key terms, including broader, non-industry-specific searches.
  • Increased inquiries from both businesses and homeowners unfamiliar with Automist®.


🗓️ Jun. 2023 ⏳ 12 months 🏷️ Starter Plan

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Industry

Retail (Seasonal, Wix)

Challenge

A wedding dress store in Richmond, London, struggled with low online visibility and poor rankings for key local search terms, limiting traffic from brides-to-be in the area. They also wanted to reach clients unfamiliar with their boutique but actively searching for wedding dresses.

Solution
  1. Local Keyword Optimisation: Focused on terms like “wedding dresses Richmond” and “bridal boutique London” while targeting broader searches like “where to buy wedding dresses in London.”
  2. Content Strategy: Blog posts and landing pages featuring bridal trends, dress styles, and shopping tips to engage users.
  3. Local SEO: Optimised their Google Business Profile and built local backlinks from local directories.
Result
  • Achieved +182% increase in organic traffic and first-page rankings for both local and broader wedding-related searches.

  • Saw a 50% increase in boutique visits and inquiries from potential brides unfamiliar with the store from Google Maps searches.

🗓️ Nov. 2023 ⏳ 11 months 🏷️ Growth Plan

Testimonials

Feedback from our clients demonstrate our commitment to aligning with your goals.

David from Rank Me Higher has been fantastic from start to finish. Speedy work, great communication, and helping to answer queries after job had finished, taking on a second job and working within two hours to increase my site speed considerably. He also put up admirably with constant questions from this non-techy yogi. 🙂 Highly recommended and will use again (if he'll have me!)

David and his team are amazing and very helpful. They did all the work I requested and every time I had questions or needed some clarifications he was very patient. Regarding results, I only took the service for two months, and with SEO it takes sometimes 6 months to start showing up in Google search. But, I have all SEO practices implemented on my website so I am sure that I will start seeing results soon!

They were clear and precise and more than helpful, they have helped immensely i would definitely recommend their services. RMH communicated very clearly and worked within our time frame and kept us informed every step of the way.

Communication is top-notch. David is transparent with his work and supports all of his claims with verifiable data. Will continue to work with David and Rank Me Higher for months and months.

A key distinguishing characteristic of Rank Me Higher is their patience and willingness to explain the background of what they are doing, particularly for those who are new to SEO and website optimisation. Their communication is very comprehensive and prompt.

Perfect! Working with David has been a pleasure. He is very patient, understanding and very responsive. Had a good communication. Explains everything what I asked about SEO. Professional work. Highly recommended. I would definitely hire again.

Rank Me Higher went beyond expectations and did a great job optimizing the SEO of the website. They are very responsive and flexible. Very much recommended. Don't waste your time. Book their services now! 🙂

Great communicator, patiently explained some details that were unclear and expertly and professionally executed the work.

I couldn't be happier. Very professional, efficient and highly descriptive in his action plans. I'm pleased about his work ethic, communication, guidance and willingness to perform at its best. Rank Me Higher has provided tremendous value to my website. Search no more and Hire them.

Thank you so much David, pleasure working with you and your team, very fast and detailed with your reports and updates. Will let the site gain some traction now and see how it's doing in a month or two. Yes we will surely be working more often in the future thank you.

Was a great experience working with David and his team for my E-Commerce site. Very happy with the on-page optimizations done this month for the main pages, a great start! I highly recommend David for SEO work for your website.

Such a great experience working with Rank me higher. Extremely professional, helpful, communicative, and proficient. Went above and beyond to explain things to me and to provide helpful tips and insights. SO far the results have been great. Thank you!

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