Category Archives for Backlinks

SEO investment for business types

Aligning SEO Budget with Business Size and Type

Align your SEO Budget with Business Size and Type Creating an SEO strategy that aligns with your business size and type should be prioritised before budget allocation. Learn how much to budget based on your…
how much does seo cost

The Value of Fixed SEO Pricing

The Value of Fixed SEO Pricing “How much should SEO cost?” While the industry typically shies away from fixed pricing due to the complexity of SEO, we boldly embrace this approach. Let’s explore the intricacies…
Niche domination with Ads and SEO

Niche Domination: SEO and Google Ads Strategies

Niche Domination: SEO and Google Ads Strategies Standing out on Google has become more challenging than ever. For businesses seeking to carve a niche for themselves in their respective industries, a one-size-fits-all approach simply won’t…
investments in SEO and Google Ads during recession

Investing in Google Ads + SEO During a Recession

Investing in Google Ads and SEO during a Recession Recessions will be a challenging time for most businesses, as consumers tighten their belts and spending habits become restricted. However, it can be a good moment…
short or long term SEO investment for small businesses

Should businesses invest in SEO for One Month or Monthly?

Should businesses invest in SEO for One Month or Monthly? Search engine optimisation (SEO) plays a crucial role in enhancing online visibility, driving organic traffic, and boosting the growth of businesses. However, small businesses often…
local business with Google

How to: Use Google Business Profile for SEO and Social Media

Guide: Using Google Business Profile for SEO and Social Media Google Business Profile (formerly Google My Business/GMB) is a powerful tool that allows businesses to manage their online presence on Google. While many consider GBP…
combining SEO and PPC

SEO & Google Ads Agency: Should you combine them?

Why Your SEO Agency Should Also Be Your Google Ads Agency? Search engine optimisation (SEO) and Google Ads (formerly known as Google AdWords) are two essential pillars of driving traffic to your website. While many…
ways to target multiple locations

7 Ways to Target Multiple Locations with SEO

7 Ways to target multiple locations with SEO Targeting multiple locations with SEO can be a challenging task, but there are various strategies that can help to build your presence outside your local area. Below…
what are backlinks for SEO

What are backlinks? And Why Do they matter?

What are backlinks? Understand their Importance in SEO A backlink, also known as an “inbound link” or “incoming link,” is a link from one website to another. Backlinks are important for search engine optimisation (SEO)…
benefits of white label

Benefits of White Label SEO

Benefits of White Label SEO Learn the top 3 key benefits of white label SEO. It’s a term used for when an agency provides services to another agency or business, under that business’s brand. The…